V Hotel 
Visual identity

While working as an art director at CO+ in Copenhagen we were asked to develop a visual identity for the V hotel. I developed an identity proposal for the small boutiqu hotel. The identity was created to be able to grace the materials of luxury spa toiletries to simple vouchers in a dynamic way. The golden V mark indicates a certain authority and exclusivity to the brand.  



Therese Wendt 2017 — Malmö, Sweden